brand design for Electric Summer Records
Electric Summer Records is a fictional record label I created for my diploma project. It is a small Indie Label with the intention to bring the spirit of the 1970s into the modern world. The music genre that the label focuses on is Blues Rock, which combines "hard" Rock sounds and "soft" Blues melodies. The design follows the concept of visualising the contrast between these sounds by using different colours, shapes and materials. 
stationery + packaging
business cards
studio/shop + event posters
website + social media
I also designed cover artwork for vinyl records following the same concept, which you can find here!
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